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Main motivation behind the city bidding to become Capital of Culture: The Capital of Culture was part of a national and local political project to revitalise the Danish capital and the surrounding region. The Capital of Culture was to help lead this process by putting culture at the top of the agenda. Official mission or broad aim: A three-hundred page White Paper, published after extensive consultation in 1992-3, contained a list of ten official aims: Wide participation in art and culture in the region Create lasting improvements in art and culture in the region Emphasise the variety and quality of art and culture in the region Place Danish art and culture on the international map Focus on international trends in contemporary art Bring forward unique nature of the city’s physical and historical situation Strengthen Copenhagen as a unified geographical area and as a capital city Enhance Copenhagen’s role as a European centre Strengthen creativity and quality of life in the region Involve particular groups of the community Objectives rated as having a high importance: Highest importance: Long-term cultural development Enhancing pride and self-confidence Raising the international profile Followed by: Cultural infrastructure improvements Growing and expanding the local audience for culture Running a programme of cultural activities Attracting visitors from own country Attracting visitors from abroad Developing the talent/career of local artists And then: Economic development Social cohesion/community development Encouraging artistic and philosophic debate Creating a festive atmosphere Promoting innovation and creativity Developing relationships with other European cities Consultation to define aims and objectives: Yes, this was a particular feature of Copenhagen 96. Consultation took place with: Politicians - cultural organisations, artists - business community - tourism sector - community organisations, social services - local residents. How was consultation undertaken: 30 one-day seminars between September 92 and February 93 leading to the White Paper, followed by outreach to many local associations, schools etc. There was also an advisory board of about 100 people, starting in 1994.
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